WICHITA, Kan. – January 18, 2011 – INVISTA’s CORDURA® brand fabric has been spinning out durable innovations for the urban cyclist for years. Well-known for their long-lasting durability, functionality and performance, CORDURA® fabrics are resistant to tears, scuffs and abrasions and are now available in comfortable, next-to-skin apparel offerings – all characteristics crucial for the on-the-go city cyclist.
WICHITA, Kan. – Jan. 18, 2012 – INVISTA’s CORDURA® brand touts the durability of CORDURA® brand fabric and communicates its understanding that the world’s durable people need fabrics that can handle ultra durable environments. The campaign theme, “It’s a tough world out there. Gear up for it," aims to engage outdoor, travel and apparel customers as they adopt durable ingredients for their consumer products and provide links to request valuable CORDURA® brand selling tools.
WICHITA, Kan. – January 18, 2012 – INVISTA’s CORDURA® brand, popularly known for its long-lasting durability, has been adopted by designers of Swrve®, a provider of stylish urban cycling apparel, to offer comfortable, yet high-performing cycling jeans. Made from comfortably durable CORDURA® Denim fabric, the jeans are customized for the urban biker and offer necessary flexibility and functionality without sacrificing everyday style and comfort.
WICHITA, Kan. – January 18, 2012 – To continue catering to outdoor enthusiasts seeking lightweight yet durable solutions, Sea to Summit has introduced the Ultra-Sil® Folding Bucket, Ultra-Sil® Kitchen Sink and Ultra-Sil® View Dry Sacks – all constructed with durable siliconized CORDURA® Ultralite fabric for optimal strength-to-weight ratio. Available in Spring 2012, these products are built for easy transport and bring convenience to the outdoors.
The newest fabric styles to its CORDURA® Denim fabric collection are being debuted by the Artistic Milliner team at the Denim by Premier Vision show, Nov. 30 – Dec. 1, 2011, in La Halle Freyssinet, Paris. Based on an intimate blend of cotton and INVISTA’s T420 Nylon 6,6 staple fiber, CORDURA® Denim fabrics are specifically designed to deliver a comfortable, highly durable fabric solution with exceptional abrasion resistance and wear life.
In line with the CORDURA® brand team's commitment to developing innovative and protective fabrics for the workwear industry, a new range of CORDURA® NYCO fabrics from Malaysian based Penfabric, part of the Japanese Toray Group of companies, will be introduced to the European workwear market at the A+A show in Dusseldorf, Germany – Hall 10 Stand A11.
WICHITA, Kan. – With ruggedly innovative designs, backpack manufacturer Mile High Mountaineering wins Elevation Outdoors Magazine Editors Choice Award with its cutting edge Divide 55 pack. The pack features 315 denier ripstop CORDURA® Lite fabric in the main body, 840D denier CORDURA® Ballistic fabric for reinforcement features and 100 denier mini-ripstop CORDURA® Ultralite fabric in the pack’s extendable collar.
WICHITA, Kan. – INVISTA’s CORDURA® brand fabrics, widely known for their long-lasting durability, are available in new ‘full dull’ nylon yarn constructions that look and feel more like natural fiber based fabrics, yet still incorporate the exceptional abrasion, tensile, and tear strengths the brand is popular for. The CORDURA® Naturalle™ fabric collection is ideally suited for a wide array of end-uses, including performance active wear, technical outerwear and shell weight fabrics, and ready-to-wear apparel.
WICHITA, Kan. – May 12, 2011 –
Granite Gear’s Blaze AC 60 Pack, constructed with CORDURA® fabric, a trademark of INVISTA, earned the 2011 Backpacker magazine Editor’s Choice Award. The pack, featuring 100D ripstop CORDURA® Ultralite fabric and 210D CORDURA® Lite fabric, is recognized for integrating Granite Gear’s ultra-light technology to create a pack with the ultimate combination of comfort, load control and durability.
Designed as a light weight 60 liter pack, the Blaze AC 60 is targeted to meet the needs of the long-distance hiker.
WICHITA, Kan. – April 7, 2011 – For the fourth consecutive year, INVISTA’S CORDURA® brand team is sponsoring Backpacker magazine’s ‘Get Out More Tour.’ In the adventurous spirit of the magazine, their ‘Get Out More Tour’ team is embarking on a cross-country tour, encouraging outdoor enthusiasts to plan their own journeys and educating them on the equipment and skills needed for the optimal outdoor experience.